Privacy policy

Privacy Policy

Last updated: March 2026

VANGUARD NOVA LLC (trading as Beauty Lab) operates this store and website, including all related information, content, features, tools, products, and services, in order to provide you with a premium shopping experience (the “Services”). Beauty Lab is powered by Shopify, which enables us to provide the Services to you.

This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, or make a purchase through our Services or otherwise communicate with us.

If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy will govern regarding the collection, processing, and disclosure of your personal information.

By accessing or using our Services, you acknowledge that you have read and understood this Privacy Policy.

1. Personal Information We Collect

Depending on how you interact with our Services, we may collect the following categories of personal information:

  • Contact information (name, billing address, shipping address, phone number, and email address).
  • Payment information (payment details, billing information, and transaction confirmations).
  • Account information (username, password, preferences, and settings).
  • Purchase history (products viewed, purchased, returned, exchanged, or cancelled).
  • Customer support communications.
  • Device information (IP address, browser, operating system, device identifiers, and network information).
  • Website usage data and analytics.

2. Sources of Personal Information

We may collect personal information:

  • Directly from you.
  • Automatically through cookies and similar technologies.
  • From Shopify and our service providers.
  • From advertising, analytics, and business partners.

3. How We Use Your Information

We use your information to:

  • Process orders and payments.
  • Deliver products.
  • Provide customer support.
  • Manage returns and exchanges.
  • Improve our website and shopping experience.
  • Send order confirmations and updates.
  • Send marketing communications where permitted.
  • Display personalized advertising.
  • Prevent fraud and maintain security.
  • Comply with legal obligations.

4. Sharing Your Information

We may share your information with:

  • Shopify.
  • Payment processors.
  • Shipping and fulfillment providers.
  • Analytics providers.
  • Marketing partners.
  • Professional advisors and legal authorities where required by law.
  • Companies within our corporate group.

We do not sell your personal information.

5. Shopify

Our online store is powered by Shopify.

Information you provide may be processed by Shopify in accordance with Shopify’s Consumer Privacy Policy.

6. Cookies

We use cookies and similar technologies to:

  • Remember your shopping cart.
  • Save your preferences.
  • Analyze website traffic.
  • Improve website performance.
  • Deliver relevant advertising.

You can manage cookies through your browser settings.

7. Third-Party Websites

Our website may contain links to third-party websites. We are not responsible for their privacy practices or content.

8. Children’s Privacy

Our Services are not intended for children, and we do not knowingly collect personal information from minors.

9. Security and Data Retention

We implement commercially reasonable safeguards to protect your information.

Personal information is retained only as long as necessary to provide our Services, comply with legal obligations, resolve disputes, and enforce our agreements.

10. Your Rights

Depending on your jurisdiction, you may have the right to:

  • Access your personal information.
  • Correct inaccurate information.
  • Delete your information.
  • Request a copy of your data.
  • Withdraw marketing consent.
  • Restrict or object to certain processing activities.

We may verify your identity before fulfilling your request.

11. International Data Transfers

Your information may be transferred to and processed in countries outside your country of residence.

Where required, we implement appropriate legal safeguards for international data transfers.

12. Changes to This Privacy Policy

We may update this Privacy Policy periodically. Changes will be posted on this page together with the revised Last updated date.

13. Contact Information

If you have any questions about this Privacy Policy or wish to exercise your privacy rights, please contact us:

Company: VANGUARD NOVA LLC

Trading As: Beauty Lab

Email: support@beautylab.com

Business Address:
8206 LOUISIANA BLVD NE, STE A #9707
ALBUQUERQUE, NM 87113
United States